Business & product photography
Authentic business and product photography for real brands
Professional business and product photos help to bring your brand to life and win over potential customers. With us, instead of generic stock images, you’ll get authentic content in just one day that clearly positions your business. Everything is tailored to your brand and offers long-term added value.
Efficient implementation
Structured onboarding and offboarding for every project
Clear processes
Three established processes guide you safely through your project
Sustainable success
A weekly 60-minute group call following the end of the project
Our promise
Business and product photography: Eight reasons why we are the right partner
A complete content tag
Instead of many individual shoots, we produce a versatile visual world for your entire communication in one day.
Prepared for every communication occasion
Whether LinkedIn, website, press, podcast or speaker deck – you will receive image material for all important areas of application.
Modern, professional and approachable
Authentic business and product photos that look high quality without looking like interchangeable stock material.
Fast, efficient, sustainable utilisation
One production day provides you with content that will sustain your communication for months.
Full freedom of use
You can use all images without restriction for your website, social media, PR, campaigns or ads.
Clear structure instead of shooting chaos
You will be guided through the entire process – from preparation to clearly planned motifs.
Strategy meets photography
Art direction and over 20 years of content experience ensure visual worlds that convey the brand and message perfectly.
All inclusive – also Behind the Scenes
You will receive all motifs including authentic behind-the-scenes shots, professionally optimised and colour-enhanced.
Our understanding
Business and product photography that sticks in the mind
Your images are often the first impression of your brand. They show in seconds what you stand for. Whether A vegan brand with a love of colour, Producer with a green vision, A coach or therapist with empathy or An animal welfare organisation with a big heart: Authentic Business and product photography makes your values visible and creates trust even before anyone has read a word.
Through strategic business and product photography, we tell your brand’s story clearly, honestly and aesthetically. Every image conveys quality, personality and attitude – and attracts exactly the people who are a good fit for what you offer. The result is not just beautiful images, but powerful visual brand moments that connect with people and stick in their minds.
Customer feedback
First-hand: what customers experience
"Thanks to her many years" experience working for renowned agencies , Katrin brings a deep understanding of professional photo shoots. On set at Fresenius University of Applied Sciences, she created a relaxed atmosphere, confidently guided models into the right positions and had a keen eye for striking shots.”
Carsten Jekel
Head of Marketing | Fresenius University of Applied Sciences
"Katrin knows how to put people at ease in front of the camera. With her calm manner and her eye for detail, she creates natural scenes instead of stiff poses. In the end, we had exactly the authentic business photos that our brand needed.“
Jan Saam
Product Manager | BKS
„What I particularly appreciate about Katrin: She thinks of everything during a shoot. Props, small details, additional motifs – nothing escapes her. This not only results in beautiful pictures, but also a whole series of motifs that can be used in a variety of ways.“
Mira Mikosch
Photographer | Fresenius University of Applied Sciences
Weaknesses & Opportunities
Anyone can take photographs – but only a few can ensure the brand is consistently visible
Unfortunately, this happens quite often
Due to time and budget constraints, many companies resort to using stock photos. This can sometimes be useful, but it’s embarrassing when customers have long since recognised the image from other brands – and that’s exactly how your brand loses its authenticity.
Photos are taken or chosen spontaneously, with no overarching theme. Each image stands on its own, without an overarching concept – this does not create a recognisable visual language for your brand.
Your photos don’t tell a story. The selected images show different situations and faces – rather than a coherent narrative, the result is a loose collection of individual motifs.
A single photo shoot is usually used up after just a few weeks. Then, suddenly, there’s a lack of fresh content – and the process of arranging the next, often expensive, photo shoot starts all over again.
Here’s how we’ll sort it out
We develop visual concepts that truly suit you and your brand. It takes just 50 milliseconds to decide whether a website appears trustworthy, as Lindgaard and colleagues demonstrated in 2006.
A branding project – or at the very least, using the same photographer for all your content – creates a consistent theme.According to Lucidpress and Marq, a consistent brand presence boosts turnover by up to 23 per cent.
Multiple images from a single content day convey your story across all channels. 42.3 per cent of companies cite content creation as their biggest hurdle, according to the ZHAW 2025 study – we can solve it in a single day.
With unlimited usage rights, your content will remain relevant for many months. A Bazaarvoice study shows that 54 per cent of Germans tend to rely on professional photographs when making purchasing decisions.
Project process
The three main phases: Research, concept & realisation
Jedes Projekt folgt einem klaren Dreiklang: Recherche, Konzept und Umsetzung. Wir starten mit dem Verstehen, übersetzen die Erkenntnisse in ein tragfähiges Konzept und bringen es anschließend in die Realität. Die Recherche dauert eine Woche, that Konzept zwei Wochen and the Umsetzung je nach Umfang eine bis fünf Wochen. Am Ende stehen Ergebnisse, die funktionieren und genutzt werden können.
Research: Discover & Define
Discover and Define are combined here. Once we have gathered all the relevant information, we carry out an analysis. The aim is for both sides to reach a shared understanding of the direction we are heading in: in terms of content, visuals and strategy. The result is a clear concept before the design phase begins.
Concept: Design & Develop
First, the rough concept is developed in the Design phase, featuring initial layouts or sample visualisations. Once this presentation has been approved, the Develop phase begins: the design is worked out in detail, systems are refined and details are clearly defined. The idea is transformed into a robust, workable solution.
Implementation: Deliver & Document
Here are Deliver and Document consolidated. The individual results are finalised and handed over. Depending on the project and requirements, templates are created, assets are incorporated, content is added, the material is produced or printed, and/or everything is set out in a set of guidelines. The aim is to achieve a Ready-to-use, clean end result.
Packages & services
Dein Leistungsmodell nach der Wahl deines Projektumfangs
Alle Leistungsmodelle durchlaufen dieselben Phasen und enden mit einem fertigen Ergebnis. Der Unterschied liegt im Projektumfang: Guided Start (S) ist ein kleines, Trusted Lead (M) ein mittleres und Bespoke Project (L) ein großes Projekt. Welches Modell passt, hängt von deinem Bedarf ab.
Included in all packages:
1 online meeting and 1 round of revisions per project phase
A weekly 60-minute group call following the end of the project
Unless otherwise agreed, no open working files will be provided. 2bu design is entitled to use the project for reference purposes.
All prices are exclusive of VAT.
Add-ons
Business-Fotografie Add-ons für alles über das Grundgerüst hinaus
Tailor-made solutions that visibly strengthen your sustainable business – with clear, fixed pricing so you know exactly what to budget for right from the start. We’d be happy to discuss with you which elements will really make a difference to your project.
Product style development
Wir entwickeln einen klaren Produkt-Style für deine Fotografie. Farben, Materialien, Requisiten und Bildaufbau stimmen wir aufeinander ab, damit deine Produkte einheitlich und im Corporate Design erscheinen.
1.200 €
DIY-Kurse (AI, Food, Face your Face)
Manchmal möchtest du Dinge selbst in die Hand nehmen. In unseren DIY-Kursen lernst du, wie du AI-Bilder, Food Content und eine authentische Selbstinszenierung markengerecht und mit wenig Aufwand umsetzt.
240–1.200 €
Booking von Models (Laie bis Profi)
Wir übernehmen das Booking von Models für dein Shooting, von authentischen Laien bis zu professionellen Gesichtern. Die Auswahl passt zu deiner Marke, deiner Bildsprache und dem geplanten Einsatz.
480 €
Realisation of individual visual language
Wir entwickeln eine individuelle Bildsprache für deine Fotografie und setzen sie um. Sie übersetzt deine Markenwerte in Bilder und sorgt für einen wiedererkennbaren, authentischen Auftritt auf allen Kanälen.
960 €
Professional image retouching
We optimise your images, from subtle corrections to complex adjustments. Our experts carry out every retouch using their technical expertise, utilising AI tools where requested. The result is a natural look.
60 € simple | 120 € medium | 240 € complex per image
Art Direction und Making-of
Wir sind als Art Director bei deinem Shooting vor Ort und halten die Entstehung mit Making-of-Bildern und -Videos fest. Das gibt deiner Marke zusätzliche Nähe und Stoff für Storytelling.
480 €
Simple video setting
Wir produzieren unkomplizierte Videoformate in unserem Studio in Düsseldorf oder auf Anfrage an anderen Orten. So werden du und deine Produkte professionell und authentisch sichtbar.
1.200 €/Drehtag
Professional brand/advertising film
Mit einem Expertenteam für ethische und nachhaltige Projekte produzieren wir hochwertige Markenfilme und Produktvideos. Sie erzählen deine Geschichte emotional, authentisch und professionell.
ab 4.800 €
FAQ
Answers to the most important questions
The most frequently asked questions are rarely the least important ones. That’s why we answer them here openly and straight away. This way, you’ll get a clear picture, understand our processes and know what to expect next. If anything’s still unclear, simply book a coffee date with us: transparent, structured and on equal terms.
Für wen ist die Business-Fotografie geeignet?
The offer is aimed at Sole traders, small and medium-sized enterprises and growing businesses, which with sustainable, ethical or meaningful projects and products work. The format is particularly suitable for brands that not only explain their values, but also visualise want – to be authentic, professional and consistent across all channels.
This creates a high-quality image library, particularly for businesses that work with social media, websites, PR or content marketing. Instead of individual photos, this results in visual content with strategic value that can be used in the long term.
Wie läuft die Business-Fotografie ab?
Das Shooting läuft im Project-Prozess mit Recherche, Konzept und Umsetzung und dauert je nach Paket 4, 6 oder 8 Wochen. Im Zentrum steht kein klassisches Fotoshooting, sondern ein strategically planned content tag. Different sets, perspectives and image types are constructed in such a way that Different scenarios and picture moods are created – from business portraits to product photography.
The result is versatile visual content that can be used for websites, social media, press relations or marketing campaigns. Instead of just a few individual images, the result is a complete visual identity that covers a range of communication scenarios.
Wer kann die Bilder der Business-Fotografie später nutzen?
The photos are designed in such a way that they can be used flexibly in marketing and communication. Marketing managers, social media managers or sole traders can easily use the images themselves and incorporate them into their content.
These varied scenarios result in emotional, natural shots that are suitable for a wide range of formats – from LinkedIn posts and website content to PR materials and presentations.
Welche zusätzlichen Kosten entstehen bei der Business-Fotografie?
A major advantage of the photo package is the unlimited usage rights. The images can be used without any restrictions on time or content – for social media, websites, adverts, PR or collaborations.
This means there are no additional payments or complicated licensing models, which often arise with traditional photo shoots. Many businesses use the resulting image material over several months or even a year, depending on their content schedule and communication strategy.
Was brauche ich vor dem Shooting für die Business-Fotografie?
It is recommended for the shooting day, bring different outfits – ideally around ten different outfits for sole traders and one or two outfits for companies. Clothing should be suitable for the Corporate colours and brand identity fit, be as timeless as possible, not contain any strong patterns or be too white.
The time required is je nach Paket bei ½ Tag bis 2 Tagen. In return, there is no need to organise several shoots, no time-consuming scheduling and no long-term planning. The result is a Extensive image pool with high time ROI.
Initial consultation
Genuine brands need business and product photography that suits them
Images often convey a message more quickly than words. Business and product photography showcases people, products and working methods in a way that makes it immediately clear what a company stands for – honesty, high quality and without the staged aesthetic of stock photography.
In a no-obligation, free initial consultation, we’ll explore together whether we share this vision. You grab a coffee; we’ll make sure to set aside plenty of time. The call is there to help us organise our thoughts, share ideas openly and identify what really matters for your project. Relaxed. Honest. With no pressure to decide.
It quickly becomes clear whether it’s a good fit – strategically, creatively and on a personal level.
If so: brilliant. If not: that’s fine too. Clarity is always a bonus.
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